{"id":978,"date":"2023-10-28T16:34:11","date_gmt":"2023-10-28T08:34:11","guid":{"rendered":"https:\/\/hongkong.wordcamp.org\/2023\/?post_type=wcb_session&#038;p=978"},"modified":"2023-12-10T02:49:11","modified_gmt":"2023-12-09T18:49:11","slug":"from-scraping-to-success-the-art-of-building-seo-optimized-content-with-google-data-and-wordpress","status":"publish","type":"wcb_session","link":"https:\/\/hongkong.wordcamp.org\/2023\/session\/from-scraping-to-success-the-art-of-building-seo-optimized-content-with-google-data-and-wordpress\/","title":{"rendered":"From Scraping to Success: The Art of Building SEO-Optimized Content with Google Data and WordPress"},"content":{"rendered":"<div class=\"ses_summary\">\n<div class=\"ses_row ses_date\">\n<div class=\"ses_header\">Date: <\/div>\n<div class=\"ses_content\">November 18, 2023<\/div>\n<\/div>\n<div class=\"ses_row ses_time\">\n<div class=\"ses_header\">Time: <\/div>\n<div class=\"ses_content\">10:40 &#8211; 11:10<\/div>\n<\/div>\n<div class=\"ses_row ses_speaker\">\n<div class=\"ses_header\">Speaker: <\/div>\n<div class=\"ses_content\">Henry Dalziel<\/div>\n<\/div>\n<div class=\"ses_row ses_language\">\n<div class=\"ses_header\">Language: <\/div>\n<div class=\"ses_content\">English<\/div>\n<\/div><\/div>\n<div class=\"ses_details\">\n<p>The talk will be a deep dive into the strategic ways to build high-ranking, niche-specific search directories. Learn from an expert who has successfully built multiple search directories that have dominated rankings in various niches by reutilizing Google\u2019s own data. Discover actionable insights on how to scrape valuable data, implement it into your WordPress site, and optimize it for SEO to achieve unprecedented success. Don\u2019t miss this opportunity to learn the art and science behind SEO optimization using readily available data.<\/p>\n<\/div>\n<h2>Media<\/h2>\n<div class=\"medias\">\n<div class=\"media type_session\"><a class=\"media_a\" target=\"_blank\" href=\"https:\/\/hongkong.wordcamp.org\/2023\/files\/2023\/11\/From-Scraping-to-Success_-The-Art-of-Building-SEO-Optimized-Content-with-Google-Data-and-WordPress.pdf\" rel=\"noopener noreferrer\"><br \/>\n<span class=\"slide_key\"><img decoding=\"async\" src=\"https:\/\/hongkong.wordcamp.org\/2023\/files\/2023\/11\/From-Scraping-to-Success_-The-Art-of-Building-SEO-Optimized-Content-with-Google-Data-and-WordPress.jpg\"><\/span><br \/>\n<\/a><a class=\"slide_download\" href=\"https:\/\/hongkong.wordcamp.org\/2023\/files\/2023\/11\/From-Scraping-to-Success_-The-Art-of-Building-SEO-Optimized-Content-with-Google-Data-and-WordPress.pdf\" target=\"_blank\" rel=\"noopener noreferrer\"><\/a><\/div>\n<div class=\"media\"> <iframe title=\"VideoPress Video Player\" aria-label='VideoPress Video Player' width='580' height='326' src='https:\/\/video.wordpress.com\/embed\/iT82zTMD?hd=1&amp;cover=1' frameborder='0' allowfullscreen allow='clipboard-write'><\/iframe><script src='https:\/\/v0.wordpress.com\/js\/next\/videopress-iframe.js?m=1674852142'><\/script><\/div>\n<\/p><\/div>\n<h2>The Speaker<\/h2>\n<div class=\"person speaker\">\n<div class=\"per_left spk_left\">\n<div class=\"per_picture spk_picture\" style=\"background-image: url(https:\/\/hongkong.wordcamp.org\/2023\/files\/2023\/11\/Henry-Dalziel.jpg)\"><\/div>\n<\/p><\/div>\n<div class=\"per_right spk_right\">\n<h3 class=\"per_name spk_name\">Henry Dalziel <a class=\"per_wpid spk_wpid\" href=\"https:\/\/profiles.wordpress.org\/conciseac\" target=\"_blank\" rel=\"noopener\"><\/a> <a class=\"per_website spk_website\" target=\"_blank\" href=\"https:\/\/henrydalziel.com\/\" rel=\"noopener\"><\/a><\/h3>\n<h4 class=\"per_position spk_organization\">Publicis Media<\/h4>\n<div class=\"per_topic spk_topic\">Topic: From Scraping to Success: The Art of Building SEO-Optimized Content with Google Data and WordPress<\/div>\n<div class=\"per_desc spk_bio\">\n<p>Henry is a seasoned SEO professional with over two decades of experience in the field.<\/p>\n<p>Since 2003, he has been immersed in the world of search engine optimization, working in multiple verticals including Pharma, eCom, and Tech (specifically Cybersecurity).<\/p>\n<p>With a rich background in building and scaling websites for traffic and lead conversions across various industries, Henry has developed a deep understanding of effective SEO strategies. Currently serving as the Head of SEO for Publicis Media, he manages Enterprise SEO for Fortune 500 clients and other well-known Hong Kong brands.<\/p>\n<\/div><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Date: November 18, 2023 Time: 10:40 &#8211; 11:10 Speaker: Henry Dalziel Language: English The talk will be a deep dive into the strategic ways to build high-ranking, niche-specific search directories. Learn from an expert who has successfully built multiple search directories that have dominated rankings in various niches by reutilizing Google\u2019s own data. Discover actionable [&hellip;]<\/p>\n","protected":false},"author":14765255,"featured_media":0,"template":"","meta":{"jetpack_post_was_ever_published":false,"_wcpt_session_time":0,"_wcpt_session_duration":3000,"_wcpt_session_type":"","_wcpt_session_slides":"","_wcpt_session_video":"","_wcpt_speaker_id":[],"footnotes":""},"session_track":[],"session_category":[],"class_list":["post-978","wcb_session","type-wcb_session","status-publish","hentry"],"jetpack_sharing_enabled":true,"jetpack_likes_enabled":true,"session_date_time":{"date":"","time":""},"session_speakers":[],"session_cats_rendered":null,"_links":{"self":[{"href":"https:\/\/hongkong.wordcamp.org\/2023\/wp-json\/wp\/v2\/sessions\/978","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/hongkong.wordcamp.org\/2023\/wp-json\/wp\/v2\/sessions"}],"about":[{"href":"https:\/\/hongkong.wordcamp.org\/2023\/wp-json\/wp\/v2\/types\/wcb_session"}],"author":[{"embeddable":true,"href":"https:\/\/hongkong.wordcamp.org\/2023\/wp-json\/wp\/v2\/users\/14765255"}],"version-history":[{"count":5,"href":"https:\/\/hongkong.wordcamp.org\/2023\/wp-json\/wp\/v2\/sessions\/978\/revisions"}],"predecessor-version":[{"id":1494,"href":"https:\/\/hongkong.wordcamp.org\/2023\/wp-json\/wp\/v2\/sessions\/978\/revisions\/1494"}],"wp:attachment":[{"href":"https:\/\/hongkong.wordcamp.org\/2023\/wp-json\/wp\/v2\/media?parent=978"}],"wp:term":[{"taxonomy":"wcb_track","embeddable":true,"href":"https:\/\/hongkong.wordcamp.org\/2023\/wp-json\/wp\/v2\/session_track?post=978"},{"taxonomy":"wcb_session_category","embeddable":true,"href":"https:\/\/hongkong.wordcamp.org\/2023\/wp-json\/wp\/v2\/session_category?post=978"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}